The average attention span of an adult is about 20 minutes. Try looking around the next time you attend a seminar or a talk and you will notice that after the first 20 minutes, people will start to drift and would be doing their own things such as looking at their phones, doodling or even just looking around rather than focusing on the presentation.
Sadly, it may be a fact that many presentations often fail to engage their audience. Everyone has their favourite horror story of presentations that are boring, illegible and pointless – or at the other end of the spectrum so full of dissolves, spins, colour bursts and all the other whizz-bang features, that the only thing they deliver is a migraine. Audiences tune out, the objective has been missed and the investment made by the presenting enterprise – and the audience - has been wasted.
What solutions are available to remove this serious roadblock in conference communications, and bring every presentation back to life?
Tools for a better presentation?
Well, managing the content of a presentation, using the software’s toolbox appropriately and developing effective presentation skills are clearly the responsibility of the individual presenter. But another part of the problem lies in the use of legacy equipment and a teacher-student, classroom-type approach. We’ve all been there – sitting in rows, facing forward, as the presenter assumes his or her position at the front of the room and fires up the whirring box to throw some poorly focused slides up on the dusty screen.
After all, we can’t blame the projector for a lousy presentation, can we? A projector is just a projector, right? Wrong! Today a solution is available that uses advanced technology to overcome these traditional issues, unleash the combined capabilities of the presenter and his/her audience, and transform the whole concept of conference and event presentations. This solution is the interactive projector.
Simply put, interactive projectors create a participatory environment in which everyone is involved, making presentations more engaging and productive, and optimizing the value of the business outcome. The key feature is that the screen becomes a huge drawing board, letting participants freely handwrite comments and diagrams directly onto the projection with the Interactive Pen – which can be emailed or printed for instant dissemination or saved for editing.
Developed by the leader in interactive projectors, Epson, also the world’s top projector maker for 15 years in a row, this latest model even features finger-touch capabilities. In addition to using conventional interactive pens, the projector can be operated simply by touching the screen with a fingertip - including opening and closing files, scrolling through pages, moving and expanding objects and adding notes, with both hands and multiple interactive pens at the same time.
The benefit of this revolutionary approach is that it helps to break down the wall between presenter and audience. When multiple participants are given free rein to write simultaneously, the presentation becomes a stimulating, collaborative and productive experience, increasing engagement and delivering improved business outcomes.
And as a further nod to the value of group collaboration, Epson’s latest interactive projector can wirelessly connect up to 50 devices like laptops, smartphones and tablets over a network, with a terminal serving as a moderator host PC. The group moderator can display content from up to four devices simultaneously onto the big screen to link participants together for side by side evaluation of presentations, making group discussions even more broad-based and insightful.
Epson’s interactive projectors have a host of advanced features that work behind the scenes to breathe colour and life into every presentation.
User friendly technology enhances the viewing experience
From plug-and-play set-up to adjustable resolution and an ultra-short throw ratio that reduces glare on the presenter as well as shadow interference on the screen, these features make the viewing experience conducive and comfortable for everyone in the room. You can even project smartphone content wirelessly, from both iOS and Android devices.
Conference participants invest substantial time and money in attending events, and their expectations of value are rightly high. From the exhibitor’s point of view, participants are something of a captive audience and every presentation should be a key touchpoint, helping to connect and build partnerships with them. With a host of presentations to choose from on every conference schedule, it’s the company that gives its audience a memorable interactive experience that will deliver the ROI that the home office demands.
Epson’s range of interactive projectors does more than merely advance the evolution of the humble office projector – they permit a revolutionary re-imagining of the traditional corporate presentation, increasing productivity, saving time and unleashing the participants’ creativity to solve problems and perhaps even formulate fresh directions for their business.